5 Tips for Building a Strong Brand Identity

What’s in a name? Everything: A vibrant brand is what keeps a prospective customer interested long enough to view your offerings. “Know thyself.” It’s an old saying, but one more business owners would do well to heed. There are many brand-related mistakes an entrepreneur can make, like overdoing an ad campaign or not being transparent about your products, but […]

Want to Start Your Own Business? 15 Signs You Were Born to Be an Entrepreneur

Even if if you haven’t started a company. (At least not yet.) In many ways, entrepreneurs are just like everyone else: they come from all types of backgrounds, a variety of demographics, they possess different levels of education and experience and skill…. Yet when you look closely you’ll see that in some ways, entrepreneurs are very, […]

5 Business Strategies That Will Boost Your Sales In 2017

Maybe you have succeeded in turning a great idea into an existing business – that is a step in the right direction – but if people do not get people to purchase your product or service, then you do not really have anything. Sales are what validate a business; it is the reason that every […]