3 Simple Ways to Make Sure Your Direct Mail Campaign Is Opened
Learn the three things you can do to increase the chances that your sale pieces do their important job of selling your product or service. Sometimes dropping your mail off at the post office can feel like you’re throwing it into a vast abyss. Once it’s out of your hands, you have no more control […]
How to Successfully Track the Results of Your Mail Campaign
Increase your mailing response rate by tracking and taking a serious look at your results. Imagine you just spent $3,000 on a direct mail campaign, the mail pieces are out the door, and you’re finished with the whole process. Now it’s back to business, fulfilling all those orders that are about to flood in. There’s nothing more […]
Understanding Basic USPS Requirements For Direct Mail
There are too many times that a design element can cause you to pay significant additional postage. By learning the basic United States Postal Service requirements, you can save a ton of money. The fees can be 35 cents or more per piece, depending on the issue. And when you’re mailing hundreds of pieces, the […]