The Top 11 Tools Every Business Owner Needs In 2017

Business is hard. The top companies seem to have rocketed to the peak with gliding steps, but most business owners insist that things are not usually this easy. So then, why are some companies able to see such enormous returns on investments, huge efficiency and quick growth?

Max Berry, CEO and Founder of Attract.ly, a leading advertising firm, notes that the biggest problem preventing companies from maximizing their potential is the lack of inspired growth hacking techniques. An early one he found and exploited was Instagram.
“Why more small businesses aren’t actively advertising on Instagram is beyond me. The fact is, for many businesses and brands, their target demographic, 18-35 year olds, spend multiple hours per day on Instagram,” Berry said. “SMB’s need to start getting in front of their market where they spend most of their time or they’re going to miss the mark and the opportunity.”
Growth hacking is the means of streamlining your business functions and focusing on unique tailored interaction with your customers. As you aim to growth hack your business and increase efficiency, these are the top tools for developing rapid, sustainable growth in your venture.

1. Goco.io

GoCo.io is a must-have solution for any business with more than a handful of employees. Their cloud-based platform collects, organizes and manages all your employment documents, records and compliance needs, converting your filing cabinets into a digital breath of fresh air.
Formerly tedious tasks like employee onboarding, paid time off tracking, performance management, and benefits open enrollment are now an automated breeze. Your employees may even shed a tear of joy! This service powers your business with an all-in-one system that streamlines your workflows and effortlessly syncs your existing payroll and benefits systems harmoniously together. GoCo.io distinguishes itself from other players in the HR tech space by delivering an experience others can’t: top technology paired with a local go-to benefits broker to bring businesses the personalized benefits service they deserve.  

2. Telzio

Telzio powers cloud phone systems for companies around the world, and provides an online platform that makes configuration and management of services easy. This eliminates the need for hardware and also empowers users with collaboration tools.

Telzio enables organizations to integrate mobile devices, add features and users on demand, and unify locations under a single system. With Telzio, customers experience enhanced call quality, reliable uptime and fast as well as knowledgeable support.

3. TrendKite

Often times, PR can be a powerful but hard to measure tool. TrendKite has a suite of functionality allowing businesses to directly measure the results from PR in comparison to their competitors. 

Tracking traffic driven to your site, mentions of your company in feature and generic pieces, and giving benchmarks of competitors, TrendKite makes it easy to measure the value of PR. It will give you a sense of whether or not you are performing to the level you need to be to grow effectively. TrendKite makes PR more tangibles and data-driven, thereby making the valuable tool much easier to use for businesses large and small.

4. Leadcrunch

Finding qualified leads is the top problem for over half of B2B companies. But Leadcrunch offers the solution to this annoying dilemma. By comparing your best leads with bad leads, Leadcrunch implements artificial intelligence algorithms to generate a list of decision makers at companies similar to your best leads.

Then nurture them to either marketing or sales-qualified leads using a marketplace of 3rd party marketing services. LeadCrunch customers close 300% more sales because they can focus on closing rather than prospecting. 

5. Google Suite

While the Google Suite has a large range of options and value for businesses, perhaps one of the least acknowledged is its ability to provide businesses with actionable data on their customers. Using both Google Forms and Google Analytics, it is possible for companies to fine-tune marketing techniques with the added benefit of sculpting consumer personas. 

Furthermore, the versatility of the Google Suite and totality of its product offerings allow for the platform to give an enormous range of application as well as simplification through the combining functionality in one suite.

6. Select Card
For many business owners, networking and creating new connections have to sit on the backburner to day to day operations of the business.
Select solves this problem head on by allowing to you join an exclusive club comprised of other successful pioneers in your city. On top of this, Select Members receive discounts at the best restaurants and unbeatable hotel discounts whenever they travel. For the business owner looking to create a solid network in the easiest way possible, there’s no better option than Select.

7.Twillio

For many companies, technology automation is not an option due to the high costs of hiring a coder and getting the systems up and running. Typically, these types of automation solutions also take a while to program.

However, Twilio lets you get automated phone centers, customer success modules, and other applications set up easily, so you can cheaply maximize your business. Automation allows small businesses to operate as cohesively and successfully as large corporations, and Twilio is the trick to reaching that point. 

8 Burstorm

All businesses need compute, storage and network cloud services to support their digital needs. However, few businesses have the time and expertise to find the best solution for their specific needs.

Burstorm delivers the most complete analytics platform. It allows you to model, benchmark, buy and deploy any cloud infrastructure solution you might need with the utmost ease. And Burstorm does so by automatically mapping and match your requirements to the 1200+ products set in the Burstorm platform. What could be more efficient than that?

9. Trello

One of the worst problems for small businesses is the overwhelming nature of to-do lists, problems of multi-tasking and coordinating work with teams. 

With color coded boards and an integrated messaging plus commenting platform, Trello makes working as a team and managing multiple projects easy.

10. Tableau
Data harvesting, analysis, and portrayal typically require advancing coding and statistics backgrounds. They can also be time-intensive and daunting tasks. Tableau allows users to easily and effectively gather, understand and present their data and eliminates much of the advanced and time-intensive aspects of the process. 
Using data to drive your business can increase efficiency, drive sales and let you stand out from your customers.

11.Guestpost 

Guestpost grants anyone access to a list of publications accepting guest posts and prolific writers with large followings. This enables you to build your status as a thought leader by sharing your knowledge on a plethora of platforms. You will also discover who you need to reach out to for featuring your company on any number of sites. 

PR and branding are critical for transforming a venture from a small business to a powerful corporation and Guestpost gives you the resources you need to do this with so much convenience to you.

Growing your business can be scary and seem like a game of luck. But with these eleven products you can increase the technological functions of your business, boost efficiency and growth hack your way to success.