Blog – Page 21 – Digital Xpress

Is Your Business Card Bringing You Business?

May 24, 2013/in Business cards, Business Growth, Customer Service, Declining Sales, Direct Mail, facebook, Flyers, Folded Business Cards, Marketing, Network Marketing, printing, Quality Printng, Sales/by Ketan Shah

Typically, many hours are spent deciding on the logo, layout, and tagline to include on a company’s business cards. But not much time goes into thinking about strategies to make those business cards actually work to bring in customers. That is a mistake. Business cards are like mini ambassadors for your business. They represent you, […]

Emotional Advertising

May 21, 2013/in Business cards, Business Growth, Customer Service, Declining Sales, Direct Mail, Emotional Marketing., Marketing, printing, Quality Printng/by Ketan Shah

Most advertising today is of the “me too” variety. When you’ve seen one, you’ve seen them all. The louder they yell: “LOOK AT ME!” the faster you want to toss the ad in the trash, change the channel, or click delete. Open the yellow pages (if you can still find one!), look inside a magazine […]

9 Marketing Lessons to Grow Your Business In Any Economy

May 17, 2013/in Business cards, Business Growth, Competitive Advantage, Customer Plan of Action, Customer Service, Customer Value, Declining Sales, Direct Mail, Flyers, Lead Generation, Marketing, Network Marketing, Networking, printing, Quality Printng, Sales/by Ketan Shah

Let’s get right to the lessons: Follow up. Follow up. Follow up. Follow up. Follow up. Follow up. Follow up. Follow up. Follow up. Studies of sales practices continue to show that most salespeople don’t follow up more than one or two times after making a presentation or giving a quote. Marketing is no different. […]